INTERNET TELEPHONY


What Is Internet Telephony?

Simply put, Internet telephony lets you make real-time voice, fax and even video calls over the Internet. Many small businesses are experimenting with Internet telephony, mainly because it can significantly reduce telecommunications costs.

You might also hear it called voice over IP (VoIP) or voice over the Internet (VoI). A somewhat synonymous term, IP telephony most commonly refers to voice calls routed over a private intranet or wide area network (WAN), as opposed to the public Internet.

Making Calls over the Internet

There are some major differences between making a regular phone call and an Internet call. First, to make a phone call over the Internet, you need a multimedia computer with at least a 28.8 Kbps Internet connection, a sound card, speakers and a microphone. Installing a specialized PC audio card, will improve the quality of the connection and let you use a telephone handset for Internet calls.

Second, with regular phone calls, your voice travels over the Public Switched Telephone Network (PSTN), a circuit-switched network that creates a dedicated, and thus high-quality, connection between you and the person you're calling. With Internet telephony, your voice travels over the Internet, which is a packet-switched network. And since packet-switched networks were designed to carry data (as opposed to real-time communications), calls might experience delays and distortion.

Third, when making a regular telephone call, you're charged according to the distance and duration of the call. When you make a call over the Internet, distance and duration are not important, your Internet service provider merely charges you a low, fixed-rate price for your Internet bandwidth. For this low price, it's not surprising that you get a lower-quality call than over the telephone.

Telephony Software and Services

Although you need specialized software to make Internet calls, there are a number of free or inexpensive Internet-telephony products. Internet-telephony software traditionally used proprietary techniques, which meant that both you and the person you were calling needed to have the same software, but some vendors are now adopting a standard protocol. Still, unless you have a dedicated connection to the Internet and continuously run your telephony software, you have to schedule the call ahead of time.

The Pros and Cons of Internet Telephony

The main advantage of Internet telephony is that you can call anywhere in the world without incurring excessive long-distance telephone charges. But Internet telephony has other selling points you may not know about.

Voice and data convergence.
Internet telephony merges data and voice on to a single network to create revolutionary ways of communicating. For instance, innovative customer service and e-commerce applications let Web surfers click a button and talk with a customer service or sales representative. Advanced conferencing and whiteboarding applications let users in remote offices share data and talk to each other in real time. And unified messaging applications let telecommuters and business travelers receive all their messages - including voice, email and fax - in a single in-box.

Internet faxing.
Sending faxes from your computer instead of a fax machine spares you the expense of dedicated fax lines, fax machines and supplies, and long-distance charges. It's also faster: You can transmit a fax in less than half the time it takes to send one manually. To top it off, online-fax software electronically archives your faxes. Check out the free service form eFax.

Better than PBX.
Small and medium-size businesses can use Internet telephony to link their branch offices into a virtual private telephone network.  Such solutions typically cost less than setting up and administrating a traditional analog PBX system.

Cons

Despite these advantages, there are several drawbacks to using Internet telephony for business purposes:

Poor-quality connections.
The biggest problem for Internet telephony is that the Internet was designed for non-real-time services, such as email and file transfer, which don't require a guaranteed QoS (quality of service). Therefore, telephone calls that travel over the Internet can suffer from echoes and distortion, especially during peak usage periods. However, in a private intranet, Internet telephony creates connections that are almost as good as those you would get through the regular telephone network.

A PC is not a phone.
A multimedia PC just isn't as good as a regular old telephone. For instance, you can't pace around. The microphone picks up the sounds of whatever is going on around you, and some microphones and speakers have difficulties switching between talk and listen. Fortunately, several products are available that let you plug a regular telephone handset into your computer.

Lack of standardization.
Until recently, most Internet telephony products were based on proprietary technologies, so two parties who wanted to connect would need to run the same software. Most products aren't currently compatible with each other because industry standards have only recently been established.


   

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